The Donora Pennsylvania Smog, the Cuyahoga River lit ablaze, the Santa Barbara oil spill, and the 1970’s oil crisis, culminated in the environmental decade which saw the passage of a whole host of environmental legislation. It was time for action, Americans across the nation embraced the bicycle to not only save money but also do their part to protect the environment and advocate for change.

 

In "The Rise of Everyday Environmentalism," Hear UR explores the environmental movement in Rochester and how the bike brought people together.